
theProposal
Great to chat with you.
As promised here's an overview of our proposal to you - within this interactive experience, you will be able to access a short video summaries, as well as some examples of pain point documents derived from our own use of theAlchemy.
Introducing
theAlchemy
Hey Raship
Say hello to theAlchemy — the AI-powered GTM engine that unearths stakeholder sales insights and transforms them into conversion-ready messaging and campaigns.
theAlchemy provides sales and marketing teams with tailored content and strategies that speak to each buyer Persona, improving engagement and conversion rates. By uncovering hidden insights, addressing friction and providing targeted solutions at the right time, conversion rates climb, sales cycles shorten, and stronger relationships are built. It does all this using a combination of AI and the engagement of our own team of sales and marketing obsessives.
It’s how you can up your win rate, drive down the length of your sales cycle and reduce the time you spend creating content and messaging.
This isn’t yet another generic GTM platform.
This is theAlchemy — a scaleable, Persona-driven sales system that uprates every team member to deliver value, not just your top performers.
In this interactive experience, our Personas will guide you through exactly how it works — and why it’s already working for companies like yours.
"How can theAlchemy
help my business?"
Why Persona Pain Points Are Critical for Sales Enablement
Examples of PainPoints theAlchemy can help you address
1. Increasing volume of quality leads generated
2. Building client trust
3. Brand credibility
4. Optimising customer experience of sales cycle
5. Consistency of messaging
6. Increasing capacity and output of marketing team
7. Over reliance on star sales execs
8. On-boarding new team members, introducers and agents
9. Insufficient social proof
10. Unclear differentiation from competitors
How theAlchemy justifies its place in your sales & marketing toolkit
Whether you are focused on growing an existing line of business, launching into a new vertical or looking to better support an existing client, you’ll do it faster, with more clarity and less overhead with theAlchemy. More than that, theAlchemy can turbo charge the performance of tools you may already have in place, ensuring you get maximum value from spend on CRM platforms and cold outreach automation tools. You can even use thePlaybook to create better prompts when using AI content generation solutions.
How thePlaybook adds value
thePlaybook turns Persona insights into actionable, sales-ready tools.
It aligns personas, messaging and campaign logic into one integrated asset. Revenue teams have everything they need to connect with the right buyers in the right way, at the right time – all at their fingertips, accessible 24/7 online.
We turn painpoints into sales enablement tools
theAlchemy transforms raw pain points into turnkey sales-enablement assets by first surfacing the exact challenges your buyers face. Whether it’s “alert fatigue” for SOC teams or “justifying budget” for CISOs, through a rapid, 90-minute stakeholder deep dive.
AI then analyzes and clusters these insights into prioritized themes, generating targeted content collateral, such as email cadences that tackle each objection head-on, LinkedIn scripts that speak each persona’s language, and one-page “Executive Shield” briefs that distill complex value into board-room-ready summaries.
Finally, our StudioTeam of strategists and copywriters refines every element for tone, clarity, and impact, delivering a playbook your sales team can deploy immediately to engage prospects, overcome objections, and accelerate deals.
Click the links below to view theAlchemy Gatekeeper Pain Points
Need to Protect Leadership’s Time
Vendor Trust & Ongoing Support Concerns
Training & Onboarding Overhead
Slow pilot phases that stall momentum
Time Constraints & Questionnaire Fatigue
Integration with Existing Systems
Time Constraints in Evaluating Solutions
Alignment with Organisational Goals
Budgetary Concerns and Justification
Risk Aversion and Fear of Wrong Recommendation

pricing
Phase 1
Single Use Proof of Concept - £6k
In 7 Days, theAlchemy Produces:
• 3 Core Personas: Gatekeeper, Influencer, Decision Maker
• 15 Top Objections: Answered from your teams experience
• 60+ Pain-Points → Sales Messaging, ranked by persona
• 240 Client Testimonials, mapped to objections and roles
• 240 Industry Stats, aligned to your offering
• thePlaybook: Your GTM campaign plan

the
Process
Great to chat with you.
As promised here's an overview of our proposal to you - within this interactive experience, you will be able to access a short video summaries, as well as some examples of pain point documents derived from our own use of theAlchemy.
theAlchemy
How it works
Hey Raship
Say hello to theAlchemy — the AI-powered GTM engine that unearths stakeholder sales insights and transforms them into conversion-ready messaging and campaigns.
theAlchemy provides sales and marketing teams with tailored content and strategies that speak to each buyer Persona, improving engagement and conversion rates. By uncovering hidden insights, addressing friction and providing targeted solutions at the right time, conversion rates climb, sales cycles shorten, and stronger relationships are built. It does all this using a combination of AI and the engagement of our own team of sales and marketing obsessives.
It’s how you can up your win rate, drive down the length of your sales cycle and reduce the time you spend creating content and messaging.
This isn’t yet another generic GTM platform.
This is theAlchemy — a scaleable, Persona-driven sales system that uprates every team member to deliver value, not just your top performers.
In this interactive experience, our Personas will guide you through exactly how it works — and why it’s already working for companies like yours.
"How can theAlchemy
help my business?"
Why Persona Pain Points Are Critical for Sales Enablement
Examples of PainPoints theAlchemy can help you address
1. Increasing volume of quality leads generated
2. Building client trust
3. Brand credibility
4. Optimising customer experience of sales cycle
5. Consistency of messaging
6. Increasing capacity and output of marketing team
7. Over reliance on star sales execs
8. On-boarding new team members, introducers and agents
9. Insufficient social proof
10. Unclear differentiation from competitors
How theAlchemy justifies its place in your sales & marketing toolkit
Whether you are focused on growing an existing line of business, launching into a new vertical or looking to better support an existing client, you’ll do it faster, with more clarity and less overhead with theAlchemy. More than that, theAlchemy can turbo charge the performance of tools you may already have in place, ensuring you get maximum value from spend on CRM platforms and cold outreach automation tools. You can even use thePlaybook to create better prompts when using AI content generation solutions.
How thePlaybook adds value
thePlaybook turns Persona insights into actionable, sales-ready tools.
It aligns personas, messaging and campaign logic into one integrated asset. Revenue teams have everything they need to connect with the right buyers in the right way, at the right time – all at their fingertips, accessible 24/7 online.
We turn painpoints into sales enablement tools
theAlchemy transforms raw pain points into turnkey sales-enablement assets by first surfacing the exact challenges your buyers face. Whether it’s “alert fatigue” for SOC teams or “justifying budget” for CISOs, through a rapid, 90-minute stakeholder deep dive.
AI then analyzes and clusters these insights into prioritized themes, generating targeted content collateral, such as email cadences that tackle each objection head-on, LinkedIn scripts that speak each persona’s language, and one-page “Executive Shield” briefs that distill complex value into board-room-ready summaries.
Finally, our StudioTeam of strategists and copywriters refines every element for tone, clarity, and impact, delivering a playbook your sales team can deploy immediately to engage prospects, overcome objections, and accelerate deals.
Click the links below to view theAlchemy Gatekeeper Pain Points
Need to Protect Leadership’s Time
Vendor Trust & Ongoing Support Concerns
Training & Onboarding Overhead
Slow pilot phases that stall momentum
Time Constraints & Questionnaire Fatigue
Integration with Existing Systems
Time Constraints in Evaluating Solutions
Alignment with Organisational Goals
Budgetary Concerns and Justification
Risk Aversion and Fear of Wrong Recommendation

pricing
Phase 1
Single Use Proof of Concept - £6k
In 7 Days, theAlchemy Produces:
• 3 Core Personas: Gatekeeper, Influencer, Decision Maker
• 15 Top Objections: Answered from your teams experience
• 60+ Pain-Points → Sales Messaging, ranked by persona
• 240 Client Testimonials, mapped to objections and roles
• 240 Industry Stats, aligned to your offering
• thePlaybook: Your GTM campaign plan

theProposal
Great to chat with you.
As promised here's an overview of our proposal to you - within this interactive experience, you will be able to access a short video summaries, as well as some examples of pain point documents derived from our own use of theAlchemy.
theAlchemy
How it works
Hey Raship
Say hello to theAlchemy — the AI-powered GTM engine that unearths stakeholder sales insights and transforms them into conversion-ready messaging and campaigns.
theAlchemy provides sales and marketing teams with tailored content and strategies that speak to each buyer Persona, improving engagement and conversion rates. By uncovering hidden insights, addressing friction and providing targeted solutions at the right time, conversion rates climb, sales cycles shorten, and stronger relationships are built. It does all this using a combination of AI and the engagement of our own team of sales and marketing obsessives.
It’s how you can up your win rate, drive down the length of your sales cycle and reduce the time you spend creating content and messaging.
This isn’t yet another generic GTM platform.
This is theAlchemy — a scaleable, Persona-driven sales system that uprates every team member to deliver value, not just your top performers.
In this interactive experience, our Personas will guide you through exactly how it works — and why it’s already working for companies like yours.
"How can theAlchemy
help my business?"
Why Persona Pain Points Are Critical for Sales Enablement
Examples of PainPoints theAlchemy can help you address
1. Increasing volume of quality leads generated
2. Building client trust
3. Brand credibility
4. Optimising customer experience of sales cycle
5. Consistency of messaging
6. Increasing capacity and output of marketing team
7. Over reliance on star sales execs
8. On-boarding new team members, introducers and agents
9. Insufficient social proof
10. Unclear differentiation from competitors
How theAlchemy justifies its place in your sales & marketing toolkit
Whether you are focused on growing an existing line of business, launching into a new vertical or looking to better support an existing client, you’ll do it faster, with more clarity and less overhead with theAlchemy. More than that, theAlchemy can turbo charge the performance of tools you may already have in place, ensuring you get maximum value from spend on CRM platforms and cold outreach automation tools. You can even use thePlaybook to create better prompts when using AI content generation solutions.
How thePlaybook adds value
thePlaybook turns Persona insights into actionable, sales-ready tools.
It aligns personas, messaging and campaign logic into one integrated asset. Revenue teams have everything they need to connect with the right buyers in the right way, at the right time – all at their fingertips, accessible 24/7 online.
We turn painpoints into sales enablement tools
theAlchemy transforms raw pain points into turnkey sales-enablement assets by first surfacing the exact challenges your buyers face. Whether it’s “alert fatigue” for SOC teams or “justifying budget” for CISOs, through a rapid, 90-minute stakeholder deep dive.
AI then analyzes and clusters these insights into prioritized themes, generating targeted content collateral, such as email cadences that tackle each objection head-on, LinkedIn scripts that speak each persona’s language, and one-page “Executive Shield” briefs that distill complex value into board-room-ready summaries.
Finally, our StudioTeam of strategists and copywriters refines every element for tone, clarity, and impact, delivering a playbook your sales team can deploy immediately to engage prospects, overcome objections, and accelerate deals.
Click the links below to view theAlchemy Gatekeeper Pain Points
Need to Protect Leadership’s Time
Vendor Trust & Ongoing Support Concerns
Training & Onboarding Overhead
Slow pilot phases that stall momentum
Time Constraints & Questionnaire Fatigue
Integration with Existing Systems
Time Constraints in Evaluating Solutions
Alignment with Organisational Goals
Budgetary Concerns and Justification
Risk Aversion and Fear of Wrong Recommendation

pricing
Phase 1
Single Use Proof of Concept - £6k
In 7 Days, theAlchemy Produces:
• 3 Core Personas: Gatekeeper, Influencer, Decision Maker
• 15 Top Objections: Answered from your teams experience
• 60+ Pain-Points → Sales Messaging, ranked by persona
• 240 Client Testimonials, mapped to objections and roles
• 240 Industry Stats, aligned to your offering
• thePlaybook: Your GTM campaign plan