The
SCIENCE+Art
of B2B
SALES
growth
Where
hustle
meets flow
We help B2B teams shorten long sales cycles using strategic messaging, buyer psychology, and AI
Responding
to a brave
new world
We have a very single purpose
helping our B2B clients to thrive in the long sales cycle.
Economic uncertainty, increased compliance obligations, and ever greater choice are all combining to demand a new way of engaging with your audience.
The old B2B sales model is in its death throes. Relying on long standing relationships, ‘hospitality’ and hand shakes is no longer cutting it.
Equally, AI automation does not currently offer a credible solution for delivering complex sales.
A GROWTH
ENGINE BUILT FOR
THE 21st Century
theAlchemy is an end to end solutionthat brings together AI with real world experience from our team at theStudio, our collective of sales psychologists, UI/UX designers, wordsmiths and marketing automation obsessives.
The end result? thePlaybook, the ultimate tool for supporting sales and retention teams to convert and retain revenue.
By combining the best of human and AI capabilities, we’re able to work at lightning speed and with a degree of precision that leaves old-school approaches in the dust.
Why Everything
We Do Starts
and Ends with
Personas
Think of buyer personas as deep dives into who your customers are, what makes them tick, and what gets them to say ‘yes’. With these insights, you can make your sales process faster, smarter, and way more effective.
Without knowing who truly influences your sales cycle, sales and marketing efforts can fall flat without any real understanding of "why?".
For example,
Is your cold outreach getting filtered by a Gatekeeper?
Is your social media messaging engaging Influencers who shape perceptions, even if they don’t drive purchase?
Are your efforts to engage with Decision Makers’ well timed?
ON POINT PERSONAS WILL TRANSFORM YOUR LONG SALES CYCLE
Reduce the duration of the sales cycle.
Increase conversion rates.
Improve the quality of the relationship between buyer and seller throughout the cycle.
thePrompt
PERSONAS DONE RIGHT
thePrompt helps you understand your target audience like never before. The platform, informed by the same underpinning as well established approaches such as Myers Briggs, has been refined by the founders of Alchemistic Mind over the past 8 years.
By generating sophisticated buyer personas that truly get to the heart of your target audience, you can level up your sales game and create a measurable uplift on the KPIs that matter.
Targeting becomes more precise.
‘Chance’ plays less of a role in the creative process.
Sales engagement platforms deliver on their potential.
Want to know more?
